Can these two often “overlooked” industrial categories sell for nearly 70 billion US dollars?
The full text is about 4,381 words, and the reading time is about 6 minutes
Contents:
1/Industrial Products (MRO) Review
2/Welding tool selection sharing
3/Adhesive supplies selection sharing
4/Get an e-commerce collection of industrial products
1/Industrial Products (MRO) Review
2/Welding tool selection sharing
3/Adhesive supplies selection sharing
4/Get an e-commerce collection of industrial products
In the previous Industrial Products MRO tweet, we shared with you the MRO market size, Amazon's opportunity points, MRO classification, and the competitive advantages of Chinese sellers. Let's take a quick review:
1. The MRO industrial products market has huge capacity and is growing rapidly
According to statistics, MRO industrial products have brought business opportunities of 550 billion US dollars to global sellers. The US MRO market capacity alone has reached 375 billion US dollars, and the compound annual growth rate is expected to reach 3.8% * over the next 10 years.
According to statistics, MRO industrial products have brought business opportunities of 550 billion US dollars to global sellers. The US MRO market capacity alone has reached 375 billion US dollars, and the compound annual growth rate is expected to reach 3.8% * over the next 10 years.
2. Amazon Business has many customers and a large procurement volume
Amazon Business has over 500,000 enterprise customers purchasing MRO products every day. In 2018 alone, Amazon received product purchase inquiries totaling more than 500 million US dollars from benchmark companies in various industries.
Amazon Business has over 500,000 enterprise customers purchasing MRO products every day. In 2018 alone, Amazon received product purchase inquiries totaling more than 500 million US dollars from benchmark companies in various industries.
3. Amazon Business's MRO categories are divided into 4 types
At Amazon Business, we define the different categories included in MRO into 4 types according to the scale of demand from corporate buyers and the technical support required for product sales, in this order: MRO (Consumable MRO) for industrial consumables, Low Tech MRO (Low Tech MRO), and MRO for specification/non-standard parts (Spec-) based), Service Based MRO (Service Based MRO).
At Amazon Business, we define the different categories included in MRO into 4 types according to the scale of demand from corporate buyers and the technical support required for product sales, in this order: MRO (Consumable MRO) for industrial consumables, Low Tech MRO (Low Tech MRO), and MRO for specification/non-standard parts (Spec-) based), Service Based MRO (Service Based MRO).
4. Chinese sellers are absolutely competitive in the industrial consumables industry
Consumable MRO, an industrial consumable, is usually a fast turnaround and common daily use product, including security and labor protection, tools, adhesive supplies, cleaning supplies, lighting products, testing and measurement. This type of product requires very little technical support and low brand loyalty, making it ideal for Chinese sellers to participate in sales.
Consumable MRO, an industrial consumable, is usually a fast turnaround and common daily use product, including security and labor protection, tools, adhesive supplies, cleaning supplies, lighting products, testing and measurement. This type of product requires very little technical support and low brand loyalty, making it ideal for Chinese sellers to participate in sales.
This issue introduces you to industrial consumables suitable for Chinese sellers, those welding tools and adhesive products that are easily overlooked and actually have huge business opportunities, as well as recommended products in this category on the US, Europe, and Japan sites.
01 welding tools
Product demand is high, and the market trend is improving
As a comprehensive application technology, welding has evolved from a traditional heat processing process to a molding technology integrating materials, metallurgy, structure, mechanics, machinery, electronics, etc., and has penetrated into various fields of manufacturing, such as electronic technology, metal processing, automobiles, etc., and is used from hundreds of thousands of ton ships to the manufacture of electronic components less than 1 gram.
According to Grand View Research's report, the global welding products market reached 13 billion US dollars in 2017, and is expected to grow at a compound annual growth rate of about 5.7% from 2017 to 2025, and reach 20.48 billion US dollars in 2025. The North American market is expected to maintain a CAGR of 5.4% from 2017 to 2025. Furthermore, the return of manufacturing and infrastructure investment projects promoted by the government may also increase demand for regional products during the forecast period.
Increasing global demand for products has also driven the continued rapid growth of Amazon's welding category. In the industrial product classification, welding tools are relatively standardized. With the gradual maturity of DIY products online and millions of Amazon buyers making more and more purchases e-commerce, the transformation of online trading channels for such products is unstoppable!
As the end of the traditional American corporate financial year, February-March and November-December will usher in the peak procurement season for welding companies. Also, since most of the welding products currently sold on Amazon are DIY electronic welding tools, this category will also reach the highest sales volume of the year during the year-end holiday season due to its certain gift attributes.
Furthermore, it should be pointed out that in Amazon Business, DIY welding products are essential products for basic experimental practices in university laboratories and classrooms, and are also popular among colleges and universities in the education industry. Sellers can sell better when they choose the right time to buy!
See all the categories of welding tools in one picture

Product selection recommendations from various Amazon sites
We combine current volume, growth trends, and competitive intensity, and refer to profit margins and product compliance to select and recommend products suitable for Chinese sellers on the following Amazon global site.
Special tips
It should be noted that since the buyers of such products are generally DIY enthusiasts and the operation of the product involves certain safety risks, it is recommended to include detailed product user manuals, video instructions on the listing page, and use precautions in the product description.
American station
1. Multi-function DIY electronic welding auxiliary holder

Since the entry threshold for DIY electronic welding aids is relatively low, they are the first to start selling well on Amazon. On the basis of the fixed stand function, such products add various auxiliary functions required in DIY electronic welding scenarios, such as magnifying glass, LED lighting, cleaning sponge, wire coil holder, and soldering iron spring holder. However, it is important to note the load bearing of the holder on the magnifying glass and the lighting stability of the LED lamp.
2. Gas welding torch

Currently, flamethrowers/welding guns that can be used for food processing are very popular on Amazon, and gas torches that are traditionally used in scenarios such as copper welding, heat treatment, light welding, and welding of large diameter objects also have a very impressive market size. This product is improved to an electronic button switch based on traditional knob switches to reduce gas waste. However, air leakage at the gas connection and button stability are buyers' concerns. Sellers are advised to pay attention and provide corresponding guarantees during product development to gain buyers' trust.
3. Electronic welding table

As one of the important tools for experimental practice in middle schools and colleges, electronic welding tables are sought after by users of educational institutions all year round. Features of this product include a digital temperature display, a large adjustable temperature range, a ten-minute sleep mode with a wire coil holder, and a cleaning sponge. Since it has a digital temperature display function, consumers will tend to pay attention to temperature stability, which is worth paying attention to when developing products in the future.
Europe Marketplace
1. DIY electronic soldering+desoldering kit

This product set includes 23 pieces of all kinds of gadgets and accessories needed in PCB circuit board soldering scenarios, such as soldering irons, desoldering suction guns, multimeter, welding wire, welding heads of different sizes, antistatic tweezers, etc. As an entry-level electronic welding product suite, it can solve all kinds of needs that consumers will encounter in this scenario in one stop.
2. Electronic welding table

Electronic welding tables are not only popular with individual consumers and corporate buyers in the US, but are also very popular in Europe. Sellers should pay attention to the different certifications required by the relevant market when selecting products, and also provide more detailed instructions for use and safety tips when selling.
3. Multi-function soldering station kit

Sellers can also consider integrating various features to increase the unit price of the product. For example, this 3-in-1 welding tool with DC power supply, hot air gun, and welding table is very popular among sellers. This type of product is more specialized, and additional types of replacement welding heads can be considered to further enhance the value of the product.
Japan Marketplace
1. Hot air gun


This product has two levels of power: strong and weak. The temperature can be switched to 300 degrees (LOW) or 600 degrees (HIGH), and the air volume can be switched to 300 m/min (LOW) or 480 m/min (HIGH). It also has 4 types of nozzles that can be switched, mainly used for painting, peeling stickers, shrinkable films, heat-shrinkable pipes, and vinyl chloride pipes.
2. 11-piece electric welding machine set


The set has gone through an improved electronic ON/OFF switch, which is more labor-saving and safe; the main body is lightweight and the heating/cooling function is fast, which can avoid significant burnout; the welding machine has a fixed line of 90CM, which can work long distances; the welder power is 60W/110V, and the dial display temperature can be adjusted from 200℃ to 450℃, making it more convenient and safe to use. In addition, it also has silicone adhesive, which is more impact-resistant, and the holder configuration also makes data reading more convenient. The kit contains 6 different welding heads to meet various needs, such as electronic work, DIY welding, etc. Also, this soldering iron power supply has passed the Japanese PSE certification and comes with a one-year warranty.
Overall, welding tools are widely used, and the market demand is high. It is a popular category worth starting with!
02 Adhesive supplies
Global demand is strong, with sales volume exceeding 50 billion US dollars
The global volume of adhesive products reached 54.5 billion US dollars in 2018 and is expected to reach 94.1 billion US dollars in 2027, with a compound annual growth rate of 6.26% *.
The increasing use of tape in various industries, such as logistics packaging, healthcare, electronics, construction, home appliance manufacturing, and the automotive industry. In particular, the demand for packaging materials brought about by the explosive boom in the e-commerce industry has further boosted the development of the tape market. Among the above industries, the healthcare industry is expected to grow at the highest compound annual growth rate during the forecast period. Currently, special tape is mainly used as the most frequently used product in surgical vessels, monitoring electrodes and other medical equipment.
Therefore, in Amazon Business, adhesive products are popular among various companies and organizations, especially schools, construction industries, and e-commerce companies, and it is also one of the product categories with a high repurchase rate.
See all the categories of adhesive products in one picture
1. tape

2. Sealants & Adhesives

3. Adhesive supplies dispenser

Product selection recommendations from various Amazon sites
American station
Generally speaking, the unit price of tape products is lower, so if sellers go to the FBA warehouse to sell, they recommend tape with a higher unit price and typical application scenarios, such as reflective tape, electrical tape, and paint tape, and increase the unit price by using a set of 3 rolls or more. Of course, I also highly recommend everyone to use the Amazon Business wholesale store project to obtain higher profits by selling in bulk and shipping directly from China.
In addition, electric hot glue guns with glue sticks and finger protectors are commonly used by children when making DIY crafts, so they naturally have “gift” properties at the end of the year and become popular. For this reason, sellers are advised to include more detailed instructions for use when selling, indicating prohibited areas for use of the product to prevent accidents.
Products such as transparent adhesive and double-sided adhesive are believed to be one of the most commonly used products in the office scene, and tape dispensers are practical gadgets to improve the efficiency of office work. This type of product is similar to tape. The unit price of a single product is not high. When selling, it is recommended to increase the unit price and thereby reduce the proportion of FBA delivery costs when selling.



Europe Marketplace
The growth trend of adhesive equipment on Amazon Europe is obvious, and the share of Chinese sellers is gradually rising. Among them, most popular products in terms of glue are two-component adhesives (epoxy resin+hardener), which are particularly popular among German buyers in Europe. Some products also come with labor gloves, so sellers can use them as a reference when selecting products.
1. Packing tape+dividing gun set

In terms of adhesive tape, packaging tape is popular. Among them, the combination package of multiple rolls of tape and a tape divider is particularly popular. In terms of quality, buyers prefer tape with a thickness of about 50mm and strong adhesiveness. The tape splitting gun needs to fit the size of the tape very well and is easy to use. Especially when buyers split the tape continuously, its quality greatly affects the user experience, so it is recommended that sellers combine it and sell it as a set!
2. Multi-purpose tape set

The multi-purpose tape set is also a good selling product. Although the unit price is not high, it is small in size and light in weight, so sellers can still sell it as a multi-piece set. The main component of this tape is polytetrafluoroethylene (PTFE), which has good chemical stability, acid and moisture resistance, strong insulation, and good sealing. When buying, buyers prefer thicker tape that is less likely to wrinkle when applied. Since this type of tape is used to prevent leaks and repair leaks, it is often an urgent need, and sellers should also choose a faster logistics method.
3. carpet tape

Carpet tape has become a popular product on European sites. Essentially, double-sided adhesive is a good use in home decoration, hotels, restaurants, and even offices. It can fix carpets and prevent people from falling. The thickness of the tape is 0.3 mm, slightly thicker than ordinary double-sided adhesive. It can be used on various surfaces such as concrete, wood, tiles, etc., and can also be used indoors and outdoors. Since the carpet is not used for a short time, buyers will pay more attention to the durability of the adhesive tape when purchasing. Have you memorized these tips?
Japan Marketplace
The growth trend of adhesive products on Amazon Japan is even more obvious, and Chinese sellers are experiencing explosive growth in this field. There is a broad corporate procurement market for tape products in Japan. For example, Japan Delivery Service has signed tens of thousands of orders for red packaging tape through Amazon Business, and its strong market demand can be seen!


1. UV lamp repair superglue

This product can repair items such as plastic, metal, wood, glass, etc., and can also repair toys, cables, pipes, jewelry, and toys, and can be used to seal and fill. Very easy to use and easy to operate, just paste and apply to solve the problem. Fast repair speed, strong strength, permanent adhesion in 5 seconds. However, it is not an adhesive, so when exposed to UV light, it becomes a hardened liquid plastic, which can change the repair position. In addition, it is waterproof and heat-resistant, light in weight, small in size, and very easy to use.
2. Multi-purpose superglue

This 110ml strong adhesive is a transparent liquid. It has many uses, is strong and long-lasting. It can be applied to metals, hard plastics, synthetic rubber, wood, paper, leather, ceramics, glass, ceramics, etc., and the complete curing time is 24-28 hours. The small figure and great utility make it a great choice for you to consider.
3. Print a label

In Japan, label strips are in high demand, and Japanese people love labeling as a category. The label strip is equipped with a special printer and can be customized for printing. As a consumable, tape can be purchased and replaced, generally in the following sizes: 6mm, 9mm, 12mm, 18mm, and 24mm. These label strips are waterproof, can be torn from the middle, are super sticky, and can be used over and over again.
After reading the selected products above, I believe the sellers already have a good understanding of the market situation of welding tools and adhesive products!So what are you waiting for? Hurry up and choose the right products, sell globally, and enjoy the international market!
Data sources
[1] Analysis: Top Selling Products Amid the Coronavirus Crisis – How Demand Is Shifting, sellics, 2020,
https://sellics.com/blog-coronavirus-covid-amazon-online-shopping/
[2] Growth in online sales of children's goods due to the coronavirus (COVID-19) outbreak in Poland between February and March 2020,Statista,2020,
https://www.statista.com/statistics/1108640/poland-growth-in-online-sales-of-kids-s-goods-due-to-covid-19/
[3] COVID-19: Lifestyle brands seek to make WFH fashionable,The Economic Times,2020,
https://economictimes.indiatimes.com/industry/services/retail/lifestyle-brands-seek-to-make-wfh-fashionable/articleshow/74998654.cms?from=mdr

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