New Seller Incentives: Over $50,000 in Referral Fee Savings per MarketplaceNew Seller Incentives: Over $50,000 in Referral Fee Savings per Marketplace
As low as 0 yuan to cover Amazon Logistics storage/removal/return fees!There is also a $200 advertising fee, so it's time to test the new product!
April 1, 2021 | The full text is 3,586 words and takes about 11 minutes
A large collection of dry goods suggestions
A large collection of dry goods suggestions
Table of Contents
1/Five major benefits, save on FBA fees, and test new products at low cost!
2/ASIN search tool, know all the new products that meet the program!
3/New Product Selection Program Operation Guide, Sign Up Fast, Enjoy Massive Discounts!
4/Official live online Q&A
1/Five major benefits, save on FBA fees, and test new products at low cost!
2/ASIN search tool, know all the new products that meet the program!
3/New Product Selection Program Operation Guide, Sign Up Fast, Enjoy Massive Discounts!
4/Official live online Q&A
Want to promote a new product and are worried about the cost of early testing?Want to try selling products with FBA and are worried they won't sell?Don't skip it. Today, Xiaobian will teach you how to help FBA new products get free advertising promotion, free storage, free removal, free return processing and many other fee reductions!
The Amazon Logistics New Product Selection Program provides a number of preferential benefits such as free advertising, free storage, free removal, and free return processing for new FBA products published by sellers, to help sellers more easily use FBA to sell new products, reduce cost investment during early testing of new products, and easily expand more sales opportunities.
Since April 2019, Amazon has successively launched this program in the US, Europe, and Japan, and has received widespread praise. Based on positive feedback from sellers, Amazon has previously announced that it will further upgrade the program's preferential benefits to help sellers use FBA to test new products at low cost. The upgraded version of the “Amazon Logistics New Product Selection Program” will officially come into effect on April 2, 2021. Let's take a look at all the offers with Xiaobian!
Five major preferential benefits
Save on FBA fees and test new products at low cost!
Save on FBA fees and test new products at low cost!
After successfully enrolling in the program, if you meet the eligibility requirements for the program, all new eligible products you add can enjoy the fee relief listed below, and there is no limit on the number of ASINs.
If you are a new seller joining Amazon Logistics, you can get up to $200 in Amazon Sponsored Products promotional vouchers when you sign up for the New Selection Program.
▲Publish the FBA ASIN on Seller Central and ship to the warehouse within 60 days of signing up for the New Selection Program
▲If you manually set up an ad campaign with no end date for the newly released FBA ASIN within 30 days of successfully receiving the listing, you can get a $100 advertising fee voucher for the first discount contract.
▲Run this campaign for at least 30 days to get a $100 advertising fee voucher for the second discount contract.
▲Publish the FBA ASIN on Seller Central and ship to the warehouse within 60 days of signing up for the New Selection Program
▲If you manually set up an ad campaign with no end date for the newly released FBA ASIN within 30 days of successfully receiving the listing, you can get a $100 advertising fee voucher for the first discount contract.
▲Run this campaign for at least 30 days to get a $100 advertising fee voucher for the second discount contract.
*FBA ASINs that create campaigns can receive this offer regardless of whether they are new FBA selections that meet the requirements of the program.
*Any unused advertising fee vouchers will expire 30 days after they are issued.
*Any unused advertising fee vouchers will expire 30 days after they are issued.
🚩 Applicable sites: Amazon US, UK, Germany and Japan
► Small items and standard-size items: 3-month FBA storage fee waiver
New ASINs that meet the program requirements are exempt from the monthly storage fee for the first 50 items of each parent ASIN within 90 days of receiving the first item at the Amazon fulfillment center.
► Oversized items: Exempt the 3-month FBA storage fee
From now on, large new ASINs that meet the program's requirements can also enjoy the program's fee savings, and the monthly storage fee for the first 30 items of each parent ASIN will be waived for 90 days after receiving the first item at the Amazon fulfillment center.
► “Exclusive” benefits for clothing accessories, footwear, and luggage products: Exemption from the 4-month FBA storage fee
New ASINs that meet the program requirements are exempt from the monthly storage fee for the first 100 items of each parent ASIN within 120 days of receiving the first item at the Amazon fulfillment center.
🚩 Applicable sites: Amazon US, UK, Germany, France, Italy, Spain and Japan
► Small items and standard-size products: free removal within half a year after receipt
New ASINs that meet the requirements of the program are exempt from the inventory removal fee for the first 50 items of each parent ASIN within 180 days of receiving the first item at the Amazon fulfillment center.
► Oversized items: Free removal within half a year after receipt
New ASINs that meet the requirements of the program are exempt from the inventory removal fee for the first 30 items of each parent ASIN within 180 days of receiving the first item at the Amazon fulfillment center.
► “Exclusive” benefits” for clothing accessories, shoes, and luggage products: free removal within half a year after entry into storage
New ASINs that meet the requirements of the program are exempt from the inventory removal fee for the first 100 units of each parent ASIN within 180 days of receiving the first item at the Amazon fulfillment center.
🚩 Applicable sites: Amazon US, UK, Germany, France, Italy, Spain and Japan
► Free return processing fees for clothing and footwear products in Japan
The Japan site is exempt from all return processing fees for clothing and footwear products returned by buyers between March 15, 2021 and March 31, 2022, and there is no limit on the number of products. For more information, see 👉 2021 Japan Station Fee Promotion
🚩 Applicable site: Amazon Japan
► Reduced return processing fees for clothing accessories, shoes, and luggage products in the US and European sites
New ASINs that meet the requirements of the program are exempt from return processing fees for up to 20 items per parent ASIN that are returned if a customer returns within 180 days of receiving the first item at the Amazon fulfillment center.
🚩 Applicable sites: Amazon US, UK, Germany, France, Italy, Spain
If you are a new FBA seller and your products are shipped from a local address in your destination country to an Amazon fulfillment center (for example, from an overseas warehouse to an Amazon fulfillment center), you may consider using an Amazon Partnered Carrier to ship your warehouse. After signing up for the New Selection Program, if you use the Amazon Partnered Carrier shipping warehouse for the first time, you can enjoy this offer to reduce the Amazon Partnered Carrier inbound shipping fee of up to $100.
*Due to differences in currency units, discount amounts vary slightly from site to site
🚩 Applicable sites: Amazon US, UK, Germany, France, Italy, Spain and Japan
Looking at this, it's possible that some new sellers don't understand what fees the New Selection Program actually offers?Here's a picture to help you understand the program's benefits more intuitively.
FBA's main fees include inbound transportation fees, storage fees, inventory removal fees, delivery fees, return processing fees, etc., as shown in the figure below.
Assuming your products are shipped from a local address in the destination country through an Amazon Partnered Carrier, the New Selection Program can help you save money as shown in the red box below:
Assuming your products are shipped from a local address in the destination country through an Amazon Partnered Carrier, the New Selection Program can help you save money as shown in the red box below:
So what are the eligibility requirements for this program?
Which sellers can join the program?
Which sellers can join the program?
► Eligibility requirements for sellers
Sellers are required to sign up for the program on Amazon Seller Central and meet both of the following requirements to enjoy the program's preferential benefits:
▲Professional seller
▲Sellers who have an Inventory Performance Index score (IPI) of 400 or above, or who have not yet obtained an IPI score
▲Professional seller
▲Sellers who have an Inventory Performance Index score (IPI) of 400 or above, or who have not yet obtained an IPI score
*You can view your current inventory performance index scores by logging into Seller Central, clicking Inventory > Inventory Planning, and browsing the Inventory Performance page.
► Eligibility requirements for products
▲New FBA products, that is, products sold using FBA for the first time
▲Products received by Amazon fulfillment centers on or after April 2, 2021
▲Product size: small, standard size, large
▲Product Condition: Brand New, Not Used
▲Product category: non-media products
▲Products received by Amazon fulfillment centers on or after April 2, 2021
▲Product size: small, standard size, large
▲Product Condition: Brand New, Not Used
▲Product category: non-media products
*You can view your current inventory performance index scores by logging into Seller Central, clicking Inventory > Inventory Planning, and browsing the Inventory Performance page.
ASIN search tool
We know all the new selections that fit the plan!
We know all the new selections that fit the plan!
To help you effectively find which products are eligible for the program, Amazon provides you with tools to check product eligibility. You can log in to Seller Central, visit the program's event page, and use the ASIN search tool on the event page to view a list of ASINs that meet the requirements of the program. The data here is updated weekly, so it is recommended that you check back regularly.
1 View by product code
You can check if a product is new to Amazon Logistics by searching the product code (ASIN/EAN/UPC). In particular, when you plan to sell a product, you can first search for that product ID to see if it meets the requirements of the program. If so, you can save FBA fees through the program.
2 Download the list of eligible ASINs
You can download a list of ASINs that meet the requirements of the program from the products you currently sell by clicking the “Download List of Eligible ASINs” button on the program's activity page. Once you've signed up for the program, convert these ASINs to be sold using FBA and sent for inventory to enjoy the program's benefits.
If you currently have no products that meet the requirements, the button here will be grey and you will not be able to click to download.
3 Search Amazon's listed products for ASINs that are eligible for this program
Sellers in Japan can also search the entire Amazon Japan site to view all of the listed products, including products listed by you and ASINs listed by other sellers, that meet the requirements of the program.
This method of searching for ASINs is only available in Japan.
New Product Selection Program Operation Guide,
Sign up quickly and enjoy tons of benefits!
Sign up quickly and enjoy tons of benefits!
With so many offers mentioned above, how can sellers enjoy them?Next, Xiaobian will explain the specific registration process to you.
Step 1: Register as a Professional Seller
Not selling on Amazon yet?
Join the Professional Selling Plan and pay a monthly service fee of $39.99 per month to enjoy unlimited product sales.
(North America: 39.99 US dollars; Europe: 39 euros or 25 pounds; Japan: 4,900 yen)
Already a professional seller?Please start directly from step 2 👇
Join the Professional Selling Plan and pay a monthly service fee of $39.99 per month to enjoy unlimited product sales.
(North America: 39.99 US dollars; Europe: 39 euros or 25 pounds; Japan: 4,900 yen)
Already a professional seller?Please start directly from step 2 👇
Step 2: Sign up for the Amazon Logistics New Selection Program
Visit the New Product Selection Program page on Amazon Global Selling's official website, click the corresponding site button, go to Amazon Seller Central, go to the program activity page, and click the “Register Now” button on the page to register for the program.
Before you send products to Amazon fulfillment centers, you must sign up for the program before you can take advantage of the program's fee benefits.
Before you send products to Amazon fulfillment centers, you must sign up for the program before you can take advantage of the program's fee benefits.
Step 3: Release new Amazon Logistics products and ship them to Amazon fulfillment centers
When listing products, please choose to sell using FBA or switch your existing seller-fulfilled products to be sold using FBA.
▲ Creating a product listing for the first time: If you are adding a new product in Seller Central, choose to sell using FBA when listing the product. Amazon will then guide you through the process of creating a shipment and sending the item to an Amazon fulfillment center.
▲ Convert existing seller-fulfilled products to be sold using FBA: Visit the “Manage Inventory” page in Seller Central, select the products you want to ship using FBA, then select “Convert to Fulfilled by Amazon” from the “Apply to X Selected Products” drop-down menu in the upper right corner of the page.
▲ Creating a product listing for the first time: If you are adding a new product in Seller Central, choose to sell using FBA when listing the product. Amazon will then guide you through the process of creating a shipment and sending the item to an Amazon fulfillment center.
▲ Convert existing seller-fulfilled products to be sold using FBA: Visit the “Manage Inventory” page in Seller Central, select the products you want to ship using FBA, then select “Convert to Fulfilled by Amazon” from the “Apply to X Selected Products” drop-down menu in the upper right corner of the page.
Step 4: Create an ad campaign to promote your products
Once your new FBA ASIN has been successfully received for listing at Amazon's fulfillment centers, you can create an ad campaign to promote your products.
You can create your own promotional campaigns or let the system create campaigns for you through the campaign creation feature. Once the system creates the campaign, Amazon will send you a confirmation email. The campaign will be activated seven days after the confirmation email is sent, and it will stay running until you choose to pause it. Please visit the Seller Central New Selection Program help page to review the terms and conditions for more information.
You can create your own promotional campaigns or let the system create campaigns for you through the campaign creation feature. Once the system creates the campaign, Amazon will send you a confirmation email. The campaign will be activated seven days after the confirmation email is sent, and it will stay running until you choose to pause it. Please visit the Seller Central New Selection Program help page to review the terms and conditions for more information.
Step 5: Get Amazon Sponsored Ads promotional vouchers
Within 60 days of signing up for the New Selection Program, a new FBA ASIN is released and shipped to storage. Within 30 days after the product is successfully received and listed, you can manually set up an advertising campaign with no end date for the product to receive an advertising fee voucher of US$100* for the first discount contract. Run this campaign for at least 30 days to get a second discount contract of $100* advertising fee voucher.
*The exact amount may vary depending on the currency unit of each site. This offer is only applicable to Amazon's US, UK, Germany, and Japan sites.
Step 6: Take advantage of the New Selection Program fee discount
Test new products at low cost while using FBA to attract more buyers
Test new products at low cost while using FBA to attract more buyers
Once registered, Amazon will review and confirm that you meet the program's eligibility requirements. Amazon will automatically waive the associated fees for eligible products in accordance with the terms and conditions of the program.
Tips:
▲If you want to enjoy the benefits of this program on Amazon's US, European, and Japanese sites, then you need to register at each site separately.
▲ For a better seller experience, it is recommended that you operate on a computer, visit the Amazon Logistics New Product Selection Program landing page on the Seller Platform, register, and check the details of the plan.
▲ You can also directly click on the Amazon Logistics New Product Selection Program activity page link on the seller platform below:
US station, European station , Japan station
▲If you want to enjoy the benefits of this program on Amazon's US, European, and Japanese sites, then you need to register at each site separately.
▲ For a better seller experience, it is recommended that you operate on a computer, visit the Amazon Logistics New Product Selection Program landing page on the Seller Platform, register, and check the details of the plan.
▲ You can also directly click on the Amazon Logistics New Product Selection Program activity page link on the seller platform below:
US station, European station , Japan station
After some explanation from Xiaobian, I believe you have a more detailed understanding of the upgraded version of the “Amazon Logistics New Product Selection Plan”. Amazon does its best to fulfill its promises to sellers and does its best to help sellers expand their business. It is hoped that this program will help sellers reduce new costs and expand more sales opportunities.
New Seller Onboarding Guide Video
Before entering Amazon, please read the registration guide video, prepare relevant registration materials in advance, understand the specific registration process, and help you start a store smoothly!
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