New Seller Incentives: Over $50,000 in Referral Fee Savings per MarketplaceNew Seller Incentives: Over $50,000 in Referral Fee Savings per Marketplace
$50K+ Commission Waiver per Site
Eligible sellers can receive over $50,000 in sales credit rebates per marketplace across the US, Japan, Europe (UK, France, Germany, Italy, Spain), Australia, Canada, Saudi Arabia, UAE, Mexico, Singapore, Brazil, and emerging European markets (Netherlands, Sweden, Poland, Belgium, Ireland). With multiple marketplaces, total rebates can exceed $550,000. Plus, enjoy additional fee discounts to accelerate your growth.
Brand Perk: Register Within 6 Months
Fulfillment Perk: Use FBA Within 90 Days
Traffic & Conversion Perk: Use Sponsored Products & Coupons Within 90 Days
*Based on the US marketplace as an example. Benefits vary by marketplace. Please refer to the Seller Central Help page for details.
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4 Steps
Learn about key preparations before opening your store. After registration, use Amazon's suite of tools to set up your store and start selling — enabling a fast start from zero to one.
Before Open Store
Cross-Border Basics & Compliance Policies
Before You Register
Amazon Marketplaces & Select Products
Start Registration
Step-by-Step Guide to Joining Amazon
After Registration
Learn How to Run Your Store
How to Grow Your Business &
Increase Revenue
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Adopt Amazon's Supply Chain Solutions to Reduce Costs and Improve Efficiency
Build end-to-end resilient supply chain services to simplify operations and optimize costs.
Build Brand Advantage to Accelerate Global Expansion
Learn brand building tips and success stories to achieve sustainable brand growth.
Improve, Test, and Optimize Your Listings to Boost Appeal
Use Amazon's optimization guide to enhance your listings and drive traffic and conversions.
Promote with Amazon to Increase Traffic and Sales
Leverage Amazon advertising and promotional tools to grow sales and brand visibility.
Choose Amazon Seller Growth Services to Solve Operational Challenges
Get customized, systematic, timely, and precise 1-on-1 solutions tailored to your needs.
GreatStar
"When a new product is ready, it needs to reach consumers on time. If the timing is missed, the product is no longer needed. (FBA) For us, it's like the engine of a machine — pushing us forward to greater heights."
Li Feng
Senior Vice President, GreatStar
Jincheng Home Decoration
"Amazon Seller Growth Services not only give us the 'fish' but also teach us 'how to fish.' This has driven a deeper shift in our business logic and made our transformation journey much more steady."
Annie An
Sales Director,Jincheng Home Decoration
1MORE
"When it comes to cross-border e-commerce, it ultimately comes down to who has the better supply chain. Customers can receive our products within 24 hours of placing an order — delivering an exceptional experience."
Xie Guanhong
Founder, 1MORE
Getting Started: New Seller Guide
Global business opportunities
