Amazon Japan

Yes. The Build International Listings (BIL) tool helps you sell globally by adding offers and synchronizing pricing across multiple marketplaces. BIL enables you to add numerous offers to additional marketplaces quickly. Then, based on rules you set, BIL manages pricing offers across marketplaces for you through automated updates.

Establishing an international listing does not create a new product listing (ASIN). It adds offers if the product listing already exists in the new marketplace. If it doesn’t exist yet, the offer will not be added. Establishing international product information is also not useful for managing inventory. To make the offer buyable, make inventory available for that marketplace. Learn more about establishing international product listings.

Yes, you may need to get approval from Japan again because different countries/regions have different regulations. You will be prompted to provide the appropriate documents during the application process.

Amazon Global Payments helps sellers receive global payments in RMB and deposit them directly into the seller's local bank account in China

When you use Fulfillment by Amazon (FBA), Amazon will provide 24-hour customer support for delivery-related questions, which comprise the majority of overall customer contacts, on your behalf in the local language of the relevant marketplace. For many sellers, this FBA feature is critical to selling successfully in Europe. With local language customer support already included in FBA, you can provide your customers with Amazon’s world-class customer service, and you can focus on growing and managing your business.

When you choose to fulfill customer orders yourself, Amazon requires that you handle customer support for delivery and product-related customer contacts.

If you don't have the ability to provide customer service in your local language, you can use an automated computer translation tool to help you respond to email inquiries from Japanese buyers. When you first set up a store in Japan, these machine translation tools gave you a free way to handle customer contacts in a language you aren't familiar with. As your business grows, however, the quality of translations from these solutions may not suffice.
For better-quality service, consider using a third-party service provider to handle your customer support. Visit Amazon's Solution Provider Network for translation services.

Buyers expect prompt and effective service when they have questions or concerns about your products. Customer service specialists who understand your products, know where the buyer’s product is and when it will be delivered, and can respond quickly to email contacts in the local language can help you maintain a healthy seller scorecard.

When you use Fulfilment by Amazon (FBA), Amazon will provide return services on your behalf, and you don't need to worry about local return addresses or change pricing to offset international return shipping costs, customs duties, etc. For self-shipping sellers, the seller is responsible for handling returns. Sellers must provide a return policy equal to or better than Amazon's return policy. If the seller's return address is outside the country/region where the item was sold, they must choose one of the following methods to provide the return service:
1) Provide the buyer with a return address located within the country/region where the product is registered for sale;
2) Provide the buyer with a prepaid return label;
3) Refunds are not returns, and refunds are provided without requiring the buyer to return the item.

When you register as a seller on Amazon, you create a seller account for your business. Operating and holding multiple seller accounts on the same site is prohibited.

You can learn more with these resources:
🔗 Seller University 🔗 Seller manual 🔗 Help pages 🔗 More hot questions and detailed explanations!

You must comply with all applicable laws, regulations, and guidelines when listing and selling products on Amazon. According to local compliance requirements or laws, some products cannot be listed for sale (for example, prescription drugs), and it is not OK to violate Amazon policies. For more details, please click: Japan Site Ban List
Please note: The information contained on the product and product category pages on Seller Central is always up to date. We recommend you checking these pages on a regular basis.

No, the main image can only show images of the products you sell; accessories can be placed on other window images. For specific requirements for the main image, please refer to the Listing-related courses at Seller Central Seller University.

Each description will account for a certain amount of weight in product searches, so any description is important. For the explanation and importance of each type of description, please refer to the Listing-related course at Seller Central Seller University.

Yes. Using Amazon's “Build International Product Information” (BIL) tool, you can easily add your European and American site products, translate products, and set pricing rules in the Japanese marketplace. However, you need to ensure that you have the appropriate distribution rights and that your products comply with local Japanese regulations. For example, electrified products are subject to PSE audits in Japan. Click here to learn more about BIL.

There are many official support resources to help sellers sell in Japan. In addition to “establishing international product information” (BIL), the Japanese site has a dedicated Japanese customer service (CSBA), and Amazon also has a free translation and upload service (GSO) and paid listing production refinement services for existing listings in Europe and the US. You can read more on the page above.

You can set up the product for FBA delivery on the seller platform, and then deliver it to Amazon FBA logistics centers in various countries through the first-pass delivery service of a third party company. Amazon is responsible for storing the goods. After the customer places an order (order delivered by Amazon Logistics), Amazon then completes order sorting, packaging, and terminal delivery, and quickly and conveniently delivers the product to the seller.
You can also complete the delivery of the order through self-delivery. You need to package and ship the order after the customer places the order, and you need to enter a tracking code in the back office so that the consumer can check the progress of the shipment.

You need help from a logistics carrier to ship your products to Japan. You can use the service provider network to find a suitable third party logistics carrier, or use Amazon's official first haul service - Amazon Cross-border Logistics Service to deliver your products to Amazon fulfillment centers in Japan. Visit the Inventory Delivery to Amazon help page for more information.

Shipping, duties, and customs costs can vary depending on the size, weight, and contents of the shipment. Amazon's many Japanese Amazon logistics service providers and self-delivery providers can help you resolve shipping pricing issues. There is not currently a preferred carrier program. For self-fulfillment, most international carriers, such as DHL, FedEx, and UPS, can facilitate shipments, duties, and customs as well.

Yes, Amazon will complete the sorting, packaging, and terminal delivery of the products in your Amazon warehouse after the customer places an order. The products you ship to Amazon warehouses need to be fully packaged. For FBA prepackaging, refer to the tutorial content in Seller Central Seller University.

Yes. You can refer to “Multi-Channel Delivery” in Seller Central Seller University.

The minimum FBA unit is 1.

Please click the Help button on Seller Central to find answers to questions related to your questions, learn the Seller Information Guide, or contact the Amazon Seller Support team for more support.