New Seller Incentives: Over $50,000 in Referral Fee Savings per MarketplaceNew Seller Incentives: Over $50,000 in Referral Fee Savings per Marketplace
Amazon SEND
Amazon SEND
(Amazon Cross Border Carrier Partner Program)
Third-party one-stop first stop logistics service screened by Amazon
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What is Amazon SEND (Amazon Cross-Border Carrier Partner Program)?
FBA INTRODUCTION
Amazon SEND (Amazon Cross-Border Shipping Partner Program) means that logistics partner carriers selected by Amazon send sellers' shipments from China to the Amazon fulfillment center in the destination country, providing sellers with a one-stop FBA first-way warehousing service.
Amazon SEND air freight service site and average time
Shipment method
(door to door)
(door to door)
US
UK
DE
Japan
Courier
4-7 days
5-7 days
5-7 days
(Not online yet)
Standard
8-15 days
8-12 days
8-12 days
4-7 days
financially
16-20 days
13-18 days
13-18 days
8-10 days
country
Australia
Middle East
Standard
(Door-to-door full process)
(Door-to-door full process)
5-15 days
7-16 days
Note: The starting and ending time includes the whole process from door to door in the warehouse; the average timeliness data is based on the actual carrier's timespan data; the market data refers to the average timespan for products with the same price in the market.
The above transit time is for reference only. The actual transit time may be affected by various factors.
The above transit time is for reference only. The actual transit time may be affected by various factors.
Amazon SEND shipping service site and average time
Shipment method
United States of America (calculated from the day after departure)
West
Chubu
East
Fusen
28-30 days
34-50 days
34-50 days
clippers
18-27 days
33-45 days
33-43 days
express boat
15-20 days
23-36 days
16-29 days
country
Australia
Middle East
Express line
As fast as 25 days
As fast as 35 days
Note: The average transit time data is based on actual carrier transit time data; market data refers to the average transit time for products with the same price in the market.
The above transit time is for reference only. The actual transit time may be affected by various factors.
The above transit time is for reference only. The actual transit time may be affected by various factors.
Amazon SEND (Amazon Cross-Border Carrier Partner Program) Benefits
SEND ADVANTAGE
Amazon SEND (Amazon Cross-border Shipping Partner Program) provides sellers with a one-stop FBA front-end warehousing service. It has the advantages of flexibility, efficiency, stable execution, priority warehousing, simplified operation and price.
Flexible and efficient
Convenient service: no registration required, real-time customer service, flexible operation, stable and flexible positions.
Multiple choices: Low starting volume*, complementary sea and air freight can meet the different delivery needs of sellers.
A variety of service time options are available, which is 21% faster than the same service type.
Multiple choices: Low starting volume*, complementary sea and air freight can meet the different delivery needs of sellers.
A variety of service time options are available, which is 21% faster than the same service type.
*Air freight 0.5KG shipment; sea shipment 0.1CBM shipment.
Stable performance
Timely delivery: Services are provided by logistics partner carriers selected by Amazon, and performance is stable; 55% of sellers choose to use it again.
Real-time tracking: Seller Central tracks logistics status in real time, no need to fill in the storage time.
Real-time tracking: Seller Central tracks logistics status in real time, no need to fill in the storage time.
*Currently applicable to US shipping
Price advantage
Cost optimization: Using Amazon's negotiated price is more competitive than simultaneous offline three-party products, reducing first-line logistics costs.
At the same time, FBA low inventory fees due to shipping delays can also be waived.
Price transparency: no hidden fees, no domestic warehouses* entry fees and transit fees.
Flexible delivery costs in separate warehouses, saving delivery costs.
At the same time, FBA low inventory fees due to shipping delays can also be waived.
Price transparency: no hidden fees, no domestic warehouses* entry fees and transit fees.
Flexible delivery costs in separate warehouses, saving delivery costs.
*Carrier's domestic receiving warehouse
Streamline operations
One-stop integration: The initial warehousing process is integrated into the seller platform in one stop, and the whole process can be traced in the seller platform.
One-stop service: Cooperative carriers provide door-to-door full service and professional customs clearance services to improve operational efficiency.
With multiple distribution centers* across the country, warehousing is more convenient.
One-stop service: Cooperative carriers provide door-to-door full service and professional customs clearance services to improve operational efficiency.
With multiple distribution centers* across the country, warehousing is more convenient.
*Carrier domestic distribution center
Priority warehousing
Seller goods support fixed warehouse* reservations, stable warehousing timelines, and simplified and efficient warehousing processes.
*Priority storage is available at sites in the UK, Germany, Australia and the Middle East
Amazon SEND - Ship to Amazon Warehouse Distribution Network (AWD)
SEND
Using Amazon SEND, you can ship to the Amazon Warehouse Distribution Network (AWD) in the US, and achieve more efficient inventory management through automatic replenishment to FBA.
Advantages of using Amazon SEND to deposit AWD:
Advantages of using Amazon SEND to deposit AWD:
Get AWD discounts
After April 1, 2025, you can enjoy the AWD “Amazon Management Rate”, that is, 20% off storage fees and 10% off shipping fees.
Streamline operational steps
Simplify the steps to create AWD shipments and fill in information, and operate in one stop in Seller Central
First stop logistics discount
Enjoy more competitive first-haul logistics prices with Amazon's partner carriers. Provide door-to-door pickup service (charges apply depending on the pickup area)
Easy online payments
Easily complete online payments in Seller Central
Visualization of logistics information
Logistics information is visualized and can be tracked throughout the seller platform.
Amazon SEND (Amazon Cross-Border Carrier Partner Program) Initiation Process
SEND SET UP
Start Amazon SEND (Amazon Cross Border Carrier Partner Program) in just 5 steps.
Amazon SEND (Amazon Cross-Border Carrier Partner Program) vs. Offline Carriers
SEND VS OFFLINE CARRIER
Amazon SEND (Amazon Cross-Border Carrier Partner Program)
Offline carriers
convenience
One-stop integration into seller platform to support online account opening/ordering/tracking trajectory.
Offline operation, tedious and time-consuming.
economy
Providing sellers with Amazon collection prices is more competitive than the price of similar products on the market.
When small and medium-sized sellers lack order size, it is difficult to obtain competitive prices, and logistics costs remain high.
Regulatory Compliance
Using compliance channels, customs clearance is fast and risk-free.
Carriers use methods such as underreporting and concealing reports to reduce their own costs. There are always risks, and accidents such as customs withholding of goods and fines are frequent.
timeliness
Amazon screening service provider, with sufficient capacity in its own cabin, stable and reliable timeliness. Priority warehousing in the UK and Germany.
The quality of carriers is uneven, there is no actual carrying capacity, and the phenomenon of subcontracting is serious. The time limit cannot be guaranteed, which affects sellers to replenish goods in a timely manner, and misses business opportunities.
*Compare the carrier's simultaneous quotes, based on real-time quotes.
Seller success stories
SELLER STORY
Establishing more supply chain partners
We have expanded our logistics team to include commercial express delivery, air delivery, sea delivery, and full containers. Expand the supply chain team and establish more supply chain partners.
Chiu Ka Wai
Orolay CEO
Frequently asked questions
Can the same account use AGL and SEND at the same time?
Yes, these two first-haul logistics methods complement each other. AGL and SEND are cross-border logistics services provided by Amazon Global Logistics and third-party logistics selected by Amazon, respectively. Compared with AGL, SEND's complementary sea and air transport can meet the different delivery needs of sellers, making it convenient for you to test new products and make urgent deliveries.
How much does SEND cost?
The price of SEND will change according to different carriers and timeliness, so please pay attention to the real-time price. However, compared to using offline third party logistics, SEND is more competitive than the price of products that work simultaneously.
Which countries/regions does SEND support?
SEND has now opened the US station (air freight and shipping), UK station (air freight), German station (air freight), Japan station (air freight), Australian station (air freight), Saudi station and UAE station (air freight). Other sites will be launched one after another. Please pay attention to Amazon's official channel announcements at that time.
One-stop logistics integration solution for Amazon screening,
High efficiency and stability are guaranteed!
Getting Started: New Seller Guide
Global business opportunities
