“When Amazon opened a global store, Black Five Network once again achieved unprecedented results. "

This year's Amazon Black Five Network peak season carnival came to a perfect end!Are all the sellers making lots of money again and again!
The “Black Friday” single-day sales record was once again broken, and on “Internet Monday,” Amazon's global order volume also set a new record for Amazon's single-day order volume!
All sellers can be described as fighters in the cross-border e-commerce industry!

Let's take a closer look at all the records we've set this year.

● Within 24 hours of “Online Shopping Monday”, Amazon's third party sellers hit the No. 1 sales record in Amazon's single-day sales history!

● Global sales reached hundreds of millions of units during the “Black Friday” and “Online Shopping Monday” sales period!

There are more types of promotions. Third-party sellers participated in various newly launched promotions and tools this year.

The categories most loved by consumers around the world include: toys, fashion, home, health, and personal care.

● Amazon's global toy sales reached a record high during the Black Friday and Net1 promotions

● On the day of Net1, single-day sales in the fashion category reached a record high

● On the same day of Net1, sales volume of beauty and personal care products sold 4,000,000+ more than last year

● Sales of household products exceeded 25,000,000+ during the Black Friday and Internet promotions

● Among them, millions of smart home devices were sold, breaking the history of smart home device purchases on Amazon during the holidays

Black Five Network 1 is not only a shopping spree, but also a booster for Amazon global sellers to enhance their brand influence and accelerate the brand's global layout. Let's take a look at the experiences and feelings of Chinese sellers participating in this Amazon Black Five Network One.

“We had excellent sales performance on all sites on Amazon Black Friday 2019. The US site participated in the Black Friday Town Store Treasure (DOTD) campaign. The sales volume of the entire store reached 45 times that of weekdays, an increase of 7.5 times compared to last year's Black 5; the sales volume of all Black 5 stores on the Canadian site reached the total sales volume of a normal month; and the European site sold 2 times that of Hidden Gems this year. In particular, the 24-hour Town Store Treasure (DOTD) on Amazon's US site on Black Friday allowed our brand to compete with many big names, which is a great opportunity to promote the brand. Abbottt, Premiere Creative’s creative director.

“In the early days of Black Friday, with the help of the Amazon team, we successfully participated in the new DOTD event. Our products participated in the event in Europe, Japan, and the United States. The sales volume of new products at this event reached 30 times that of normal, which played a good role in driving overall store sales growth and gave us a good start; this not only helped our performance, but also gave us an excellent opportunity to test the company's ability to comprehensively respond to the operation, logistics, and inventory supply chain to prepare for the new year 2020. Abbottt, Premiere Creative’s creative director.

“Anzhi achieved significant growth in the 2019 Cyber Monday campaign, launching the DOTD (DOTD) campaign on Amazon's US website. The sales volume on the day of the event was 9-10 times the average daily sales volume; the ranking of products participating in the DOTD event was greatly improved. It is worth mentioning that the new products participating in the event also performed well during the event, and sales volume was more than 30 times the daily sales volume; in this Cyber Monday event, it not only achieved a major breakthrough, but also vigorously promoted the brand. Abbottt, Premiere Creative’s creative director.

“Under the global site layout strategy, thanks to the diversified promotional activities launched by Amazon, Zhi Ou achieved impressive results in the 2019 Amazon Black Five Network 1, achieving sales growth while also helping the brand grow. It is worth mentioning that the Hidden Gems campaign, which was first launched on Amazon Europe this year, helped us warm up our brand before the peak season, laid a good foundation for our Black Five Network 1, and became one of the top 10 brands of the Hidden Gems campaign. Throughout the Black Five Network 1 campaign period, sales volume was 3.5 times the average daily sales volume. The sales volume of products participating in the flash sale on the same day was 9 times that of normal sales, which was a higher increase compared to 2018. Abbottt, Premiere Creative’s creative director.

“We participated in the Amazon Japan Black Five Promotion for the first time this year. The drainage effect was remarkable and explosive. The single TWS Bluetooth headset product that participated in the flash sale sold 10,000 orders in 8 hours, 150 times that of weekdays. Various in-site promotions (LD, coupons, etc.) are very helpful for new sellers to grow and create new products. Abbottt, Premiere Creative’s creative director.

“As a new seller in Europe in 2019, I am very lucky to be able to participate in the new Hidden Gems Black Friday warm-up campaign and Black Five Network promotion in Europe this year. The European site is a very important part of our global layout. This big promotion has greatly increased the exposure of our fluorite brand, helped us get more users and increase brand awareness; the Hidden Gems promotion has very significant traffic entrances on the homepage, search bar, and product detail page of the website, bringing us an average daily traffic and sales increase of more than 4 times, which helped us seize the opportunity before Black Friday; Sales volume during the week of Black Friday reached 5 times the average monthly sales volume, and on Black Friday it was nearly 60 times the daily sales volume in normal times. Not only are the stores selling well, but they also occupy several positions in the top 10 best sellers in the surveillance camera category, and are also selling out of products that are not the main products. Abbottt, Premiere Creative’s creative director.

“2019 was a milestone in the development of Xiaomi's European business, with performance growth of 90%, with Amazon online growing close to 180%. In the Amazon Europe Hidden Gem event that I participated in for the first time, it not only provided the Xiaomi brand with brand exposure on the site, but also received an average daily traffic increase of more than 5 times through joint marketing activities outside the website, and sold out 48 hours after the event!While increasing sales, it has also greatly increased Xiaomi's brand influence in the European market. On Black Friday, the number of orders from Xiaomi was close to 6 times that of normal, and many new models, such as the Redmi Note 8, entered the European best-selling mobile phone list. Xiaomi is very grateful for the support provided by Amazon, and hopes to bring more products that European consumers love in 2020. Abbottt, Premiere Creative’s creative director.

“As a new seller in Europe in 2019, I am very lucky to be able to participate in the new Hidden Gems Black Friday warm-up campaign and Black Five Network promotion in Europe this year. The European site is a very important part of our global layout. This big promotion has greatly increased the exposure of our fluorite brand, helped us get more users and increase brand awareness; the Hidden Gems promotion has very significant traffic entrances on the homepage, search bar, and product detail page of the website, bringing us an average daily traffic and sales increase of more than 4 times, which helped us seize the opportunity before Black Friday; Sales volume during the week of Black Friday reached 5 times the average monthly sales volume, and on Black Friday it was nearly 60 times the daily sales volume in normal times. Not only are the stores selling well, but they also occupy several positions in the top 10 best sellers in the surveillance camera category, and are also selling out of products that are not the main products. Abbottt, Premiere Creative’s creative director.

“The early layout of the Australian station helped us seize excellent business opportunities. It has consolidated the position of our main products in the TOP1 category. During the Black 5 promotion period, the number of orders successfully broke through the five digits. Sales volume increased 420% compared to this year's Prime Day, 26 times higher than daily sales, and broke through the five digits. "