Amazon Global Selling Suggestions for Sellers in Response to the Impact of the Novel Coronavirus Pandemic
February 1, 2020 | The full text is about 2,400 words, and the reading time is about 10 minutes
1. Logistics aspect: Check logistics transportation timelines and inventory status, and adjust sellable quantity and delivery time in a timely manner
1) Self-shipping sellers
Self-shipping sellers are advised to perform the following actions according to their own supply sources and the circumstances of cooperating carriers:
● If the supply is not ready or the carrier has not started providing services, and the entire store is basically unable to ship, the seller can change the account status to “vacation mode” and not be able to sell for the time being.
(Amazon Seller Central > Settings > Seller Account Information > Vacation Settings)
● If some products can still be sold and the account cannot be set to vacation mode, please remove the products that cannot be fulfilled on time according to actual inventory and logistics and transportation conditions, as appropriate.
● If you have a more accurate estimate of the time from your supply to your warehouse, as well as the logistics transit time, but the time period is relatively extended, you can set a longer handling time (Handling Time) in “Amazon Seller Central > Inventory > Inventory Management > Edit” according to the actual situation.
● Sellers using Amazon's “Buy and Ship” service can enjoy the benefits of the negative buyer feedback policy as always. Sellers only need to ship on time, and delays in delivery due to carriers will not affect seller performance metrics. However, if you are unable to guarantee on-time delivery, please follow points 1 and 2 above.
As a special reminder, China Post Hubei Branch has stopped receiving and delivering international parcels and e-mailboxes in Hubei. EMS packages are being received and received as usual in Hubei, but due to transit shipments, the transit time to all destination countries has been extended. China Post's receipt and delivery services are operating normally in regions other than Hubei.
*The above statistics are as of February 1, 2020. For details, please refer to the real-time updates on China Post's official website.
Fulfillment by Amazon (FBA) fees
Please continue to pay attention to the differences in production capacity and delivery time of your supplier from previous expectations, as well as the post-holiday resumption time in the city where the carrier you have signed up is located to prepare goods early. At the same time, you can also consider shipping in batches to FBA warehouses on a first-come, first-served basis. If inventory is insufficient, you can limit the quantity per order to avoid affecting the performance of your account due to overselling.
3) Amazon Global Logistics Services (AGL) upcoming schedule
Amazon Global Logistics Services (AGL) will resume online booking services on February 3. If you need assistance, you can communicate with the appropriate operator by phone or email from February 3 to February 7, and you can also contact your sales manager for advice. Since February 10, Amazon's global logistics service team has fully resumed work.
Post-holiday shipping schedule and delivery arrangements (for reference, the current situation is changing rapidly, subject to final real-time confirmation)
*The above information is for reference only. Necessary adjustments may be made according to changes in the epidemic and the latest notices from local governments regarding the resumption of work. If there are any updates, they will be notified promptly. The Amazon Global Logistics team will continue to provide services and strive to minimize the impact on your business.
2. Store operation aspects: Adjust the store operation plan in a timely manner and cancel orders that cannot be delivered on time
1) Actively communicate with buyers to properly handle orders that cannot be delivered on time
In order to ensure a good buyer's shopping experience and your account performance indicators, for orders paid from January 20 to February 10, it is recommended that you promptly and actively communicate with the buyer, negotiate the cancellation of the order, and remove the relevant products as appropriate for orders paid from January 20 to February 10. We recommend that you wait until February 10, depending on the outbreak situation. If logistics and transportation returns to normal, confirm the products that can be shipped, it is recommended that you set the delivery preparation time in Seller Central according to the actual situation, and ship the goods on time according to the set time to ensure a good buyer experience.
2) Adjust store marketing plans in a timely manner
Sellers are advised to arrange the store's marketing plan reasonably, including product pricing, advertising settings, event reporting, etc. The Amazon China Seller Support team normally arranges rotation of duty personnel during the Spring Festival. If necessary, Chinese sellers can contact the Seller Support team as usual to get help. Please try to use email as much as possible. Additionally, please check that the emergency contact information and phone number set up in Seller Central is correct. If there is an abnormal problem with your account, the relevant Amazon team will call you to notify you so that you can take timely action to avoid unnecessary losses.
3. Customs inspection aspect: Pay close attention to export-related policies such as customs inspection and quarantine
In response to this outbreak, China Customs has yet to introduce export restrictions on related products. However, does each destination country have import restrictions and related inspection and quarantine requirements for products from affected countries? Currently, customs, public safety and health departments, or consumer goods control departments of each country (US, Japan, Europe) have not issued policy restrictions. Sellers are recommended to pay close attention to the following relevant government websites to obtain the latest news in a timely manner:
Finally, all sellers are reminded to protect themselves, protect their personal health, wear masks, wash hands frequently, and reduce unnecessary outings. Amazon's global sales are in the same boat as all sellers to overcome difficulties. Pay tribute to medical workers, courier logistics workers and other retrograde workers who stick to their jobs!
Go Wuhan!Go China!