Amazon's Black Five Network is open for reporting!The peak sales season, which usually takes a few weeks, was achieved within a few hours!
August 25, 2020
The full text is 1,361 words and takes about 5 minutes
Table of Contents
1/Why participate in peak season promotions?
2/Am I eligible to file a report?
3/What activities can I report?
01 Town Store Treasure (DOTD)
02 7-day promotion (7DD)
03 Lightning Kill (LD)
04 Coupon
1/Why participate in peak season promotions?
2/Am I eligible to file a report?
3/What activities can I report?
01 Town Store Treasure (DOTD)
02 7-day promotion (7DD)
03 Lightning Kill (LD)
04 Coupon
Recently, various sites have already begun to apply for the annual Black Five Network One Promotion Campaign. Everyone can report related activities according to their own circumstances.
▸ In 2019, Amazon shipped 3.5 billion packages worldwide.
▸ Of these, more than 1 billion products are sold during peak season.
▸ More than 5 million consumers around the world have started a trial or officially joined Prime membership
▸ In the US, over 100 million products sold by third party sellers are shipped with free one-day shipping for Prime members during peak season.
▸ Of these, more than 1 billion products are sold during peak season.
▸ More than 5 million consumers around the world have started a trial or officially joined Prime membership
▸ In the US, over 100 million products sold by third party sellers are shipped with free one-day shipping for Prime members during peak season.
“Participate in flash sales during peak season, and sales can usually be achieved in just a few hours for a few weeks!Abbottt, Premiere Creative’s creative director.
——Sandy Leaf Farm

Why participate in peak season promotions?
In addition to an intuitive increase in sales, participating in the event can also bring sellers several “bonuses” of advantages:
►Peak Season Drainage
During peak shopping seasons such as Black Friday and Online 1, Amazon usually carries out large-scale advertising through official websites, TV and other channels, directly bringing additional traffic to stores.
During peak shopping seasons such as Black Friday and Online 1, Amazon usually carries out large-scale advertising through official websites, TV and other channels, directly bringing additional traffic to stores.
►Showcase opportunities
The exclusive display page reveals promotional information and “pushes” your promotional products directly in front of consumers!
The exclusive display page reveals promotional information and “pushes” your promotional products directly in front of consumers!
►Overall growth
Promotions can not only be used to promote Best Sellers, but also significantly increase overall sales to reduce inventory pressure.
Promotions can not only be used to promote Best Sellers, but also significantly increase overall sales to reduce inventory pressure.
►Priority Exposure
Products participating in the promotion will display an exclusive logo in search results, allowing consumers to target your products at a glance!
Products participating in the promotion will display an exclusive logo in search results, allowing consumers to target your products at a glance!
What activities can I report?
01. Town Store Treasure (DOTD)
DOTD (DOTD) is a top promotion that impacts product sales for a limited period of time (24 hours or until inventory is sold out) through extremely favorable promotional prices.
Reporting requirements:
▸ The product and brand are widely recognized
▸ Product rating of at least 4 stars
▸ At least 30% off the current sales price or more
▸ The price of Black Five Network during the first period was the lowest price in the past 365 days (including all promotional prices)
▸ The same ASIN cannot be operated repeatedly within 14 days
▸ The same ASIN cannot run multiple 7-day promotions or flash sales within 60 days
▸ Before the promotion starts, the product must be in stock to meet sales requirements for at least 4 weeks
▸ The product and brand are widely recognized
▸ Product rating of at least 4 stars
▸ At least 30% off the current sales price or more
▸ The price of Black Five Network during the first period was the lowest price in the past 365 days (including all promotional prices)
▸ The same ASIN cannot be operated repeatedly within 14 days
▸ The same ASIN cannot run multiple 7-day promotions or flash sales within 60 days
▸ Before the promotion starts, the product must be in stock to meet sales requirements for at least 4 weeks
Report method:
Contact the account manager to provide buyers with the most attractive promotions. The promotion margin determines whether the DOTD submission is successful and the event schedule. It is necessary to prepare 4 weeks of inventory in advance before the event starts.
Contact the account manager to provide buyers with the most attractive promotions. The promotion margin determines whether the DOTD submission is successful and the event schedule. It is necessary to prepare 4 weeks of inventory in advance before the event starts.
02.7-day promotion (7DD)
Reporting requirements:
▸ Brands with excellent historical sales performance, products in line with the current season of the event
▸ Product rating of at least 3 stars
▸ The promotional price must be 15% off or more of the current sale price
▸ The price of the Black Five Network 1 period was the lowest price in the past 28 days
▸ The same ASIN cannot run a 7-day promotion repeatedly within 7 days
▸ Brands with excellent historical sales performance, products in line with the current season of the event
▸ Product rating of at least 3 stars
▸ The promotional price must be 15% off or more of the current sale price
▸ The price of the Black Five Network 1 period was the lowest price in the past 28 days
▸ The same ASIN cannot run a 7-day promotion repeatedly within 7 days
Report method:
▸ Go to Seller Central > Ads > Promotions > Create New Promotion
▸ Click “Show items eligible for the 7-day sale” > select the ASIN that shows “Black Friday Cyber Week & Cyber Monday Cyber Week Upcoming Events”
▸ Each 7-day promotion has a promotional commission of $1,000 and will be invoiced separately after the promotion ends
▸ Go to Seller Central > Ads > Promotions > Create New Promotion
▸ Click “Show items eligible for the 7-day sale” > select the ASIN that shows “Black Friday Cyber Week & Cyber Monday Cyber Week Upcoming Events”
▸ Each 7-day promotion has a promotional commission of $1,000 and will be invoiced separately after the promotion ends
03. Lightning Deal (LD)
Reporting requirements:
▸ Brands with excellent historical sales performance, products in line with the current season of the event
▸ Product rating of at least 3.5 stars, or no reviews
▸ The promotional price must be 20% off or more of the current sale price
▸ The sales price of Black Five Network during the first period was the lowest price in the past 30 days
▸ Lightning Deals cannot be run repeatedly for the same ASIN within 7 days
▸ Brands with excellent historical sales performance, products in line with the current season of the event
▸ Product rating of at least 3.5 stars, or no reviews
▸ The promotional price must be 20% off or more of the current sale price
▸ The sales price of Black Five Network during the first period was the lowest price in the past 30 days
▸ Lightning Deals cannot be run repeatedly for the same ASIN within 7 days
Report method:
▸ Seller Central > Advertising > Promotions > Create New Promotion
▸ Click “Show Items Eligible for Lightning Deals” > select the ASIN that shows “Black Friday Cyber Week & Cyber Monday Cyber Week Upcoming Events”
▸ Each Lightning Deal has a promotional commission of $500 and will be invoiced separately after the promotion ends
▸ Seller Central > Advertising > Promotions > Create New Promotion
▸ Click “Show Items Eligible for Lightning Deals” > select the ASIN that shows “Black Friday Cyber Week & Cyber Monday Cyber Week Upcoming Events”
▸ Each Lightning Deal has a promotional commission of $500 and will be invoiced separately after the promotion ends
04. Coupon
Reporting requirements:
▸ You must be a Professional seller and have a seller feedback rating of at least 3.5 or 0 (that is, no feedback ratings have been received)
▸ Product Rating: Products with 1-4 reviews must be rated at least 2.5 stars, products with 5 or more reviews must be rated at least 3 stars, and products can have no reviews
▸ At least 9.5% off the current sales price (minimum can be set to 20% off). If less than 20% off the lowest price within 30 days, you may get additional event exposure
▸ The price of the product is not less than 5 US dollars
▸ Eligible Seller-Fulfilled Prime/Amazon Logistics/Seller-Self-Fulfilled Products
▸ The product must be new
▸ You must be a Professional seller and have a seller feedback rating of at least 3.5 or 0 (that is, no feedback ratings have been received)
▸ Product Rating: Products with 1-4 reviews must be rated at least 2.5 stars, products with 5 or more reviews must be rated at least 3 stars, and products can have no reviews
▸ At least 9.5% off the current sales price (minimum can be set to 20% off). If less than 20% off the lowest price within 30 days, you may get additional event exposure
▸ The price of the product is not less than 5 US dollars
▸ Eligible Seller-Fulfilled Prime/Amazon Logistics/Seller-Self-Fulfilled Products
▸ The product must be new
Report method:
▸ Log in to Seller Central for self-service reporting
▸ Be careful to set the coupon during Black Friday or Net1 events
▸ Log in to Seller Central for self-service reporting
▸ Be careful to set the coupon during Black Friday or Net1 events
We will provide you with more detailed information on the Black Five Network Report on Seller Central as soon as possible.
Finally, I'll send you a few tips to help you use promotions to win the upcoming Black 5 Online 1!

► Check back regularly for recommended promotions
Seller Central will update weekly recommendations for products suitable for the promotion. When you see that a product is eligible for reporting, be sure to act immediately to start the report~
Seller Central will update weekly recommendations for products suitable for the promotion. When you see that a product is eligible for reporting, be sure to act immediately to start the report~
►Best Seller Priority Participation
A great promotion opportunity with high traffic during peak season should naturally be reserved for products with better performance in the store, and use peak season exposure to take sales and popularity to the next level.
A great promotion opportunity with high traffic during peak season should naturally be reserved for products with better performance in the store, and use peak season exposure to take sales and popularity to the next level.
►High quality product images
Make sure that the product image does not contain any text, logo, or watermark other than the product itself. Make sure that the product images meet the listing requirements. Non-compliant images may result in the cancellation of the promotion.
Make sure that the product image does not contain any text, logo, or watermark other than the product itself. Make sure that the product images meet the listing requirements. Non-compliant images may result in the cancellation of the promotion.
►Optimize product detail pages
Use super high quality product detail pages to say good-bye to consumers “just read, don't buy” ~!Make good use of product descriptions, images, and A+ pages to improve conversion rates and convey brand ideas.
Use super high quality product detail pages to say good-bye to consumers “just read, don't buy” ~!Make good use of product descriptions, images, and A+ pages to improve conversion rates and convey brand ideas.
Want to know more
Report on the Black Five Network One Campaign in the US and Europe
👇🏻 Scan the QR code below to sign up for the official live broadcast now 👇🏻
Report on the Black Five Network One Campaign in the US and Europe
👇🏻 Scan the QR code below to sign up for the official live broadcast now 👇🏻

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