I made a lot of money!100+ star selection, 20 categories, Amazon's emerging site Q3 Hot Product Guide is here
July 7, 2023
Prime membership day is still underway, and preparations will begin again in half a year!In order to help sellers continue to sell well throughout the year
The list combines the recommendation index, opportunity index, and heat index for each product. It is specially tailored for sellers on emerging websites to help sellers discover potential exploits, and make money on the way to overseas!
Emerging sites referred to in the article:
Middle East Station (UAE Station, Saudi Station), Australia Station, Singapore Station, India Station
The selection index is based on:
Recommendation Index
It combines the opportunity and energy index, and also refers to many other parameters, including site capacity, growth rate, product selection profit margin, etc. The higher the star rating, the more recommended!
Opportunity Index
Using the penetration rate of Chinese sellers as the main reference, it reflects the maturity and potential of Chinese sellers in this category. The higher the star, the greater the chance!
Thermodynamic index
Using the increase in sales over a specific period of time in the past as a reference, the higher the star rating, the higher the popularity!
🔺 Note: As a new cross-border blue ocean market, emerging sites continue to maintain a high and steady growth trend, so the higher the heat index and opportunity index here, it can further prove the development trend and potential of this segmented product in the emerging sites it belongs to.
Which of the following products are potential hot sellers in the Middle East in the third quarter?
Answers: smartwatches, perfumes, vases
Consumers in the Middle East are younger and have strong purchasing power, and the performance of electronic products has always been strong. In addition, female consumers in the Middle East have increased their purchasing power and are pursuing fashion more, so beauty products such as perfumes are very popular. Luxurious Middle Eastern “tycoons” also pay great attention to quality of life, and vases in the household category are also popular items.
Amazon Middle East Business Opportunities
◆ Currently, Amazon's Middle East site includes two sites, the UAE and Saudi Arabia. Among them, the UAE has export plans, and one SKU can be sold to the five Gulf countries.
◆ The average customer unit price of e-commerce in the Middle East is 40 US dollars, especially in the UAE and Saudi Arabia. The customer unit price is even higher than the US and the UK 1, which is 15% 2 higher than that of mature European and American sites!
◆ Amazon is very popular in the Middle East and has occupied the top 3 cumulative visits to e-commerce websites in the Middle East all year round.
◆ The e-commerce penetration rate in the Middle East is high, with Saudi e-commerce penetration rates as high as 90% 4 and the UAE reaching 69% 5.
Middle East Station Product Preferences
The Middle East region has a large young population. Young consumers are passionate about electronic products. Electronics and accessories have always been a popular category. Compared to the product list for the second quarter of 2023, household products such as storage boxes and aromatherapy machines performed brilliantly. It seems that in the Middle East region where consumption levels are high, there is great potential for products to improve the quality of life.
Potential products for Q3 2023
◆ Home
◆ Electronics and accessories
◆ Personal care equipment
Which of the following products are potential hot sellers in the third quarter of Australian Slope Station?
Answer: portable power bank, robot vacuum cleaner, grinder
The Australian consumer base is younger. Products with a strong sense of fashion and technology are very popular, and unlimited devices and electronic products have performed well for a long time. In addition, Australia is vast and sparsely populated, mostly single-family houses, and tool products such as grinders are also popular.
Amazon Australia Business Opportunities
◆ The language is English, and the consumer population is very similar to that of Europe and America. Located in the southern hemisphere, it complements the seasons in the northern hemisphere, and sellers can sell well all year round!
◆ In June 2022, Amazon Australia became the e-commerce website with the highest number of monthly unique visitors in Australia, and in December of the same year, it became the top 6 monthly visits to Australian e-commerce in the world.
◆ Equipped with the “New Zealand Export Program”, you can sell goods to New Zealand at no additional cost.
Product preferences in Australia
There are 8 popular items in the wireless equipment and accessories category, making it the most popular category. It can be seen that it is popular in Australia. Personal care products are growing strongly, and tools and bags cannot be ignored either.
Potential products for Q3 2023
For the transportation of shipments, sellers can choose different methods such as sea, road, or air to transport the goods to Amazon's fulfillment centers. I would like to remind sellers and friends that advance reservations are required for both air and sea freight to enter the warehouse. However, many sellers are still “confused” about how to select carriers and how to contact them if they have problems. Don't worry, let's find out with Xiaobian ↓
Which of the following products are potential hot sellers in Singapore in the third quarter?
Answer: portable display, smart watch, handheld massager
Singapore's urbanization rate is 100% 7. Consumers pay attention to quality of life and pursue exquisite life. Electronic products and personal care devices are popular!
Amazon Singapore Business Opportunities
◆ Singapore's per capita e-commerce spending is 1,222.4 US dollars, which is 126.4% higher than the world average8.
◆ Equipped with the “Export to Malaysia Program”, you can directly sell Singapore products that meet the requirements to Malaysia without additional costs or settings, and seize potential business opportunities in Southeast Asia.
Singapore Station Product Preferences
In the selection list for the third quarter of 2023, electronics and accessories, home, and mother and child products continued their popularity in Q2 and were still selected. Compared with other emerging sites, educational building toys and card toys are doing well in Singapore, so sellers should not ignore this kind of business opportunity.
Potential products for Q3 2023
◆ Electronics and accessories
◆ Health and personal care
◆ Maternal and child supplies
Which of the following products are potential hot sellers in India in the third quarter?
Answer: handheld electric massager, watch, t-shirt
Amazon's India site is mostly dominated by middle to high-end consumers. High-value categories such as electronic accessories, personal care devices, and watches are selling well in India. In addition to this, India has a hot climate and there is a huge demand for T-shirts.
Amazon India Business Opportunities
◆ The population of young people aged 5-34 is 850 million. Young people, as the main consumers of online shopping, make the Indian e-commerce market huge 9.
◆ The number of e-commerce users in India is expected to reach 890 million in 2024, and the demographic dividend is impressive 10.
◆ Amazon is the most visited shopping site in the region 11.
Product preferences in India
Electronic accessories, personal care equipment, apparel, and kitchen supplies performed brilliantly as always. Compared with Q2, pet collars are strong on the list, and it seems that there are always new opportunities in India.
Potential products for Q3 2023
◆ Personal care equipment
◆ Kitchen
◆ Electronics and accessories
1. Pay attention to the pace of preparation and seize business opportunities during the peak season
The second half of the year was very rich in promotions for emerging sites
Middle East Station
August - Back to School Day, September - Mobile Mania, Saudi National Day, October - Diwali, November - White Friday, 11 & 11 Big Sale, December - UAE National Day.
Australia Marketplace
August - Father's Day, October - Spring Sale, November - Black Friday, Online Shopping Monday, December - Christmas, Boxing Day & Holiday Gifts.
SG
August - National Day, 88 Big Sale, September - 99 Sale, October - 10 & 10 Sale, November - Black Friday, Online Shopping Monday, 11 & 11 Big Sale, December - New Year's Eve, Christmas Day, 12 & 12 Big Sale.
India Marketplace
August - Freedom Sale, September - International Brand Day, October - Diwali, November - Black Friday, December - Wardrobe Festival, Christmas.
Sellers need to keep an eye on peak season preparation times according to the big promotion dates to prepare for more adequate preparation time. At the same time, please keep an eye on the official email from Amazon and don't miss the official announcement of the big sale.
2. Meet compliance requirements and avoid damage to business
In addition to this, sellers and friends should also pay attention to the compliance and certification requirements of each site for different categories when selecting products to ensure that the products sold meet the requirements of different sites. You can check or consult your account manager directly in Seller Central regarding compliance and certification requirements for related products.
New Seller Onboarding Guide Video
Before entering Amazon, please read the registration guide video, prepare relevant registration materials in advance, understand the specific registration process, and help you start a store smoothly!