Cross-border knowledge helps new trends
Official Lecture Hall National 12 City Tour Special Training Camp
Coming back in 2024. Online and offline courses cover all operational knowledge points, and multi-level courses help new and old sellers
Course Duration: July 5 to August 30
Event introduction
FBA INTRODUCTION

The official lecture hall is a one-stop cross-border e-commerce training camp for new and old sellers, a comprehensive and systematic operation skills course designed for sellers at different stages of store operation characteristics
● Lectures by official instructors: They are all Amazon's official full-time senior instructors, with an average of more than 9 years of professional training experience, and experts in the field of store operation
● Comprehensive knowledge coverage: including popular knowledge points such as product selection, detail pages, logistics, drainage and transformation, advertising and branding
● Set up a special breakthrough class: add a special breakthrough class (traffic course or product selection course), hands-on hands-on exercises on store data
● Added live Q&A: 7 days after the end of the course, learn about the past and focus on answering questions through a live broadcast
● 1-on-1 store consultation: Students who have already opened a store in the advanced course can participate in the consultation and receive customized operation improvement guidance
Training schedule
AGENDA
City
Foundation field
Advanced field
Special Breakthrough Course
Zhengzhou
September 22
-
-
Wuhan
September 22
-
-
Beijing
-
September 22
7/26 (traffic)
Hefei
September 22
September 22
8/2 (traffic)
Hangzhou
September 22
September 22
8/2 (traffic)
Quanzhou
-
September 22
8/2 (traffic)
Dongguan
September 22
September 22
8/9 (traffic)
Wenzhou
September 22
September 22
August 9 (optional)
Chengdu
September 22
September 22
8/16 (traffic)
Linyi
September 22
-
-
Suzhou
September 22
September 22
August 23 (optional)
Shenzhen
September 22
September 22
8/30 (traffic)
Date
Number of sessions
Regular price
Early bird price
(Limited seats available on a first-come, first-served basis)
(Limited seats available on a first-come, first-served basis)
September 22
Foundation field
¥399 yuan/person
¥259 yuan/person
September 22
Advanced field
¥499 yuan/person
¥324 yuan/person
Foundation field
Sellers who have been in the store for 0-12 months will expedite orders from 0 to 1
If you have just started a store, you probably have a lot of questions to understand: brand registration, product selection, delivery, etc. Our basic gold instructors will teach you how to experience Amazon's various operating processes, so you can quickly get started and use the tools to help your product sales soar.
The early bird price is 642 yuan/person, and the regular price is 988 yuan/person. Early bird pricing ends on the 10th day before each course starts.
Course schedule
9:30-10:30
“Create product detail pages that consumers love to see”
10:30-11:30
“Create A+ pages that consumers love to read”
11:45-12:15
《How to successfully open the door to Amazon brand operation》
14:00-15:30
“Win at the starting line of logistics and master the whole delivery process”
16:00-18:00
“How to speed up the flow of new products and earn Amazon's first pot of gold”
After class Q&A live broadcast
14:00-16:00 (end of course, afternoon of day 7)
Learning from the Past: Course Review, Q&A
Advanced field
Sellers who have been in business for 12 months or more
The high-value advanced course has prepared a number of hardcore courses for you to easily pop up orders and quickly seize the consumer boom
The early bird price is 902 yuan/person, and the regular price is 1,388 yuan/person. Early bird pricing ends on the 10th day before each course starts.
Course schedule
9:30-11:30
Analysis of Product Promotion Advertisement Problems
13:30-15:00
“Using Amazon Tools to Drive Brand Growth and Conversion”
15:15-16:45
A Comprehensive Diagnosis of Amazon Business Problems
17:00-18:00
“Amazon supply chain reduces costs and increases efficiency, and efficiently manages Amazon logistics inventory”
After class Q&A live broadcast
14:00-16:00 (end of course, afternoon of day 7)
Learning from the Past: Course Review, Q&A
“Special Breakthrough Course: Traffic”
For all levels of Amazon sellers, in this half-day course you'll learn to:
1) Learn the full story of Amazon's traffic map
2) Master the theoretical basis for efficiently analyzing search term reports and reducing advertising costs
3) Learn how to specifically analyze search term reporting methods and data processing steps
4) Learn to perform ACOS-optimized refined processing according to business characteristics
5) Learn to find new potential traffic terms to expand traffic
6) Learn about other tools that can help with drainage
2) Master the theoretical basis for efficiently analyzing search term reports and reducing advertising costs
3) Learn how to specifically analyze search term reporting methods and data processing steps
4) Learn to perform ACOS-optimized refined processing according to business characteristics
5) Learn to find new potential traffic terms to expand traffic
6) Learn about other tools that can help with drainage
The early bird price is 1,227 yuan/person, and the regular price is 1,888 yuan/person. Early bird pricing ends on the 10th day before each course starts.
Course schedule
9:30-12:30
“How advertising can achieve accurate price control and broaden the flow of words through search term reports”
After class Q&A live broadcast
14:00-16:00 (end of course, afternoon of day 7)
Learning from the Past: Course Review, Q&A
“Special Breakthrough Course: Product Selection”
For all levels of Amazon sellers, in this half-day course you'll learn to:
1) Learn how to find popular Amazon products through overall market demand, growth trends, and new product share
2) Learn how to select cost-effective products through market demand and competitive assessments
3) Learn to calculate product profit margins
4) Learn to use tools related to product selection analysis in Amazon's back office
2) Learn how to select cost-effective products through market demand and competitive assessments
3) Learn to calculate product profit margins
4) Learn to use tools related to product selection analysis in Amazon's back office
The early bird price is 1,227 yuan/person, and the regular price is 1,888 yuan/person. Early bird pricing ends on the 10th day before each course starts.
Course schedule
9:30-12:30
“Teach you step by step how to identify a product selection and whether it is possible to do it?》
After class Q&A live broadcast
14:00-16:00 (end of course, afternoon of day 7)
Learning from the Past: Course Review, Q&A
Registration steps
REGISTRATION STEPS
Step 1
By reading the above
Learn about related courses
Learn about related courses
Step 2
Click Register and
Fill in personal data
Fill in personal data
Step 3
After successful registration, follow the instructions to pay,
and receive a reminder of successful registration
and receive a reminder of successful registration
Step 4
Received one week before the course starts
Course Reminders and Reminders
Course Reminders and Reminders
Step 5
Officially start your
Special training camp courses
Special training camp courses
Step 6
Join the course after 7 days
Online Q&A Session
Online Q&A Session
*Please be sure to confirm the course you want to register for when registering. Course modifications are not supported after registration. Consolidated payments are not possible.
Frequently asked questions
FAQ
1. What is the official lecture hall tour training camp?What are the benefits of the course?
Official training from Amazon, combined with real case studies, is more authoritative in publishing knowledge points; directly targets the core needs of sellers, develops practical operation skills, and the course design is more reasonable; the sole purpose is to help sellers grow, no additional costs, and the nature of the service is more pure; the teaching staff is strong, with many years of training experience, and guaranteed professionalism.
2. I just opened a store, which training camp course should I choose?
We recommend that you sign up for a basic training camp, covering topics such as beginner product selection, logistics, listing, brand, and advertising traffic. It takes you through Amazon's various operation processes, focuses on practical value, allows you to quickly get started and use the tools, and achieve a sharp increase in sales!
3. I've been running the store for several years, which training course should I choose?
It is recommended that you sign up for an advanced training camp, covering advanced advertising, brand building, product selection strategy topics. The full course is hardcore, and has a high gold content to help you become a marketer in seconds and quickly win the consumer boom!
4. I've already signed up for the brand, are there any courses that are right for me?
You can sign up for a special brand course. The brand course added this year is specially designed for Amazon brand owners. It relies on key Amazon brand tools to solve sellers' confusion about brand building on Amazon, and strives to help sellers improve their brand promotion, brand image building, brand protection, and brand strategy!
5. Can tickets for the training camp be refunded?
Tickets are non-refundable for this event, so please schedule your participation in advance.
6. Will the special training camp provide textbooks?
We will provide printed textbooks when you sign in at the event
7. How do I apply for an invoice after purchasing a paid course?
Please provide the appropriate information according to the instructions in the invoice email, and we will issue an invoice for you as soon as possible.
8. Can one person buy more than one ticket at the same time?
Yes, you can freely combine courses; a single city supports multiple courses.
9. When does registration for the course close?
Please note that early bird registration for each course will close on the 10th day before the course starts, and registration for the original price will close on the 3rd day before the course starts.
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