New Seller Incentives: Over $50,000 in Referral Fee Savings per MarketplaceNew Seller Incentives: Over $50,000 in Referral Fee Savings per Marketplace
Amazon Zero-Basic Store Opening and Ordering Training Course
Level 0: Practice of opening a store with zero basics and placing orders
* If there is no clearly designated recommender, please fill in the “Official Website”section on the registration page
499 yuan
2 days, 8 hours/daily 10:00-12:00, 14:00-16:00
June 4 - 5
July 27 and 28
July 27 and 28
* If there is no suitable course date for you, please click “Inquire Now” at the bottom and the official lecture hall will schedule classes as soon as possible, taking into account your needs.
Important registration process updates
Please note that the official lecture hall now fully supports WeChat Pay, and the registration and payment process can be completed in as fast as 2 minutes. Registration for all courses closes 3 working days in advance. If you have any questions, please contact cngs-education@amazon.com.
Course format
Online live streaming
Cross-border e-commerce experience
0 to 6 months
Course target
Sellers who have registered a store but haven't listed their products
Crowd pain points
Complete guide to creating your first detail page
1. As a novice seller, you don't understand the core role and key elements of Amazon's detail pages, and can't understand the consumer's shopping path
2. Unfamiliar with the Amazon product upload process, worried that operation errors will affect the listing, and there is no way to get started with multi-site operation
Logistics selection and preparation for the first shipment
1. What actions does FBA need to do on the platform?What are the pitfalls to avoid?
2. What should I pay attention to when doing FBA?How are FBA fees calculated?What are the precautions for factory packaging for first-time products?How to save money on logistics for bulky goods?
Inventory planning and implementation for initial shipments
1. If I don't want to be out of stock or redundant, how much would be appropriate to ship the first batch?
2. What are FBA's inventory policies?What metrics should I pay attention to?
The first step in advertising for newbies
1. Where does Amazon's traffic come from?How does Amazon traffic contribute to sales?
2. The meaning of promotion?Do you need to promote it as soon as it goes on the shelves?
3. Does promotion cost anything?How much will it cost?What percentage of Amazon's marketing expenses should be set aside?
4. Implementation of promotion tools
1. As a novice seller, you don't understand the core role and key elements of Amazon's detail pages, and can't understand the consumer's shopping path
2. Unfamiliar with the Amazon product upload process, worried that operation errors will affect the listing, and there is no way to get started with multi-site operation
Logistics selection and preparation for the first shipment
1. What actions does FBA need to do on the platform?What are the pitfalls to avoid?
2. What should I pay attention to when doing FBA?How are FBA fees calculated?What are the precautions for factory packaging for first-time products?How to save money on logistics for bulky goods?
Inventory planning and implementation for initial shipments
1. If I don't want to be out of stock or redundant, how much would be appropriate to ship the first batch?
2. What are FBA's inventory policies?What metrics should I pay attention to?
The first step in advertising for newbies
1. Where does Amazon's traffic come from?How does Amazon traffic contribute to sales?
2. The meaning of promotion?Do you need to promote it as soon as it goes on the shelves?
3. Does promotion cost anything?How much will it cost?What percentage of Amazon's marketing expenses should be set aside?
4. Implementation of promotion tools
Training topics
1. Master the entire Amazon detail page production process, from data preparation to upload, standardized practical guidelines
2. FBA shipment creation and disassembly and cost analysis optimization
3. Use front desk data to estimate the shipment volume of the first batch of new products
4. The system grasps Amazon traffic distribution logic and advertising infrastructure methodology, and achieves the goal of cold starting advertising during the novice period through the introduction of advertising back-office functions
2. FBA shipment creation and disassembly and cost analysis optimization
3. Use front desk data to estimate the shipment volume of the first batch of new products
4. The system grasps Amazon traffic distribution logic and advertising infrastructure methodology, and achieves the goal of cold starting advertising during the novice period through the introduction of advertising back-office functions
Course schedule
* If there is no clearly designated recommender, please fill in the “Official Website”section on the registration page
Getting Started: New Seller Guide
Global business opportunities
