Level 1: Beginner Traffic Map and Product Selection Guide

* If there is no clearly designated recommender, please fill in the “Official Website”section on the registration page
499 yuan
4 lessons of 2 hours each, for a total of 8 hours
July 27 and 28
August 13 and 14
* If there is no suitable course date for you, please click “Inquire Now” at the bottom and the official lecture hall will schedule classes as soon as possible, taking into account your needs.
Before enrolling in this course, you will need to:
● Understand basic elements of Amazon's front and back office, such as detail page reviews, ad matching, etc.
● Master basic operations such as back-office product listing and advertisement settings
Important registration process updates
Please note that the official lecture hall now fully supports WeChat Pay, and the registration and payment process can be completed in as fast as 2 minutes. Registration for all courses closes 3 working days in advance. If you have any questions, please contact cngs-education@amazon.com.
Course format
Webinar
Cross-border e-commerce experience
3 to 6 months
Course target
Operations personnel or Amazon business leaders
Crowd pain points
Must-have product practical skills for newbies
1. Novice sellers don't know how to find the right categories for them, and they don't know which categories are worth doing right now.
2. I don't know how to analyze demand and competition through various indicators at the front desk
3. I don't understand how to properly estimate costs, profits, and risk assessments
Traffic Guide for Beginners: Find All Keywords
1. Unclear what keywords mean to the business
2. I don't know how to find keywords, I don't know where to find keywords
3. I'm worried that the keywords I found will be missed or wrong
A Beginner's Guide to Traffic: Building Great Details Pages
1. There is no methodology to refine the selling points of the product, and I don't know what information is displayed on the detail page to effectively drain and promote circulation
2. I don't know how to systematically collect and use keywords, making it difficult to increase search exposure on detail pages
3. Violations caused by not understanding the specifications on the detail page
4. Unfamiliar with the use of Amazon tools, unable to continuously optimize detail page results
Beginner's Guide to Traffic: Get Your Promotions Started Fast
1. It's unclear which tools to use for drainage and how to apply them
2. I have a certain understanding of promotions, but I don't use them in a rhythmic manner
3. I don't know how to increase traffic through campaigns, and how to better prepare for promotions
Training topics
1. Help novice sellers master Amazon's product selection methodology and implementation practices, and quickly select products that suit them.
2. Master Amazon's comprehensive keyword search methods, quickly build a systematic thesaurus matrix, fully capture keyword traffic, and consolidate the business foundation
3. Systematically explain the traffic mechanism and optimization methods of Amazon detail pages, from keyword mining to practical guidelines for content creation, to help you master the core skills of creating standardized detail pages
4. The system grasps the usage plan of Amazon's promotion tools, combines the product life cycle and profit level with accurate delivery, avoids superposition risks, and achieves sales multiplication and profit guarantee through data operation.
Course schedule
* If there is no clearly designated recommender, please fill in the “Official Website”section on the registration page