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What are the features of the Amazon Business App and how to use it?

For Amazon sellers, time is money. When you need to go out to visit a supplier, attend a trade show, or just on your way to work and suddenly receive an urgent customer message or inventory alert, if you can't process it in a timely manner, you're likely to miss an order or cause performance to decline. This is where the Amazon Seller App (Amazon Seller App) comes into play. According to Amazon's official guidelines, this mobile app is designed to help sellers manage their business anytime, anywhere, and “pocket” your store. Based on Amazon's official information, this article will break down the core functions and specific usage methods of this app in detail to help you achieve efficient mobile operation.

Core function 1: order management and real-time notifications

According to Amazon Seller Central's official documentation, one of the app's core features is order management. The app instantly pushes notifications when new orders are placed, so you don't have to sit in front of your computer all the time.
* View and filter: You can filter by time range (such as today, this week) or order status (such as pending, shipped) in the “Orders” section on the homepage of the app.
* One-click operation: For pending orders, you can quickly click the “Confirm Shipment” button, and the system will automatically guide you through the shipping process. You can also print an Amazon shipping label or contact the carrier to pick it up directly from within the app.
* Buyer message linking: When you click on an order, you can quickly check whether that buyer sent a message, and seamlessly connect the order with customer service.
How to use:
1. Once you've signed in to the app, click the “Orders” icon in the bottom navigation bar.
2. Using the filter at the top, select the “pending” status to prioritize unshipped orders.
3. Click on the specific order to check the buyer information and product details.
4. Click “Confirm Delivery”, select the delivery service according to the actual logistics method and submit.

Core function 2: Efficient customer service and seller support

Additionally, there is a direct entry to Seller Support (Seller Support) within the app. If you encounter any technical issues or policy questions on the mobile app, you can get official help by creating a case (problem ticket) directly in the app without logging in to your computer.
List of feature highlights:
* Instant response: Supports text, image and attachment responses, making it easy to send return and exchange instructions.
* Automatic translation: The built-in translation function makes it easy to handle inquiries from overseas buyers in their non-native language.
* Performance monitoring: In the “Account Status” section, you can view key indicators such as Order Defect Rate (ODR) in real time and address potential risks in a timely manner.

Core function 3: inventory and sales data monitoring

Method of use (monitoring sales data):
Data Metrics
Function description
How to use
Inventory available
Shows the quantity currently available for sale at Amazon fulfillment centers or in your warehouse.
On the “Inventory” page, check the “Available for Sale” column. The number turns red to indicate that inventory is tight.
Sales velocity
Shows average daily sales over the past 30 days to help predict restocking times.
Click on the specific ASIN to view the “Sales Summary” card.
Low inventory warning
The app will push notifications when the inventory level falls below the threshold you set.
Turn on “Inventory Alerts” in settings and set a threshold value (e.g. below 20 items).
1. 登录应用后,点击底部导航栏的"业绩"图标,进入数据概览页面。
2. You can view core KPIs such as “Today's Sales,” “Order Count,” and “Page Views.”
3. The app also shows sales trends for the last 7 or 30 days in the form of a chart, making it easy for you to compare and analyze.

Frequently asked questions (FAQs)

Q: Is the Amazon Merchant app free?
A: Yes. According to official Amazon information, the Amazon Merchant App is free for all Amazon sellers, and you can download it by searching “Amazon Seller” directly on the Apple App Store or Google Play Store.
Q: Can I use the app to sign up for a new Amazon seller account?
A: Yes. The app provides a seller registration feature. If you're a new seller, you can start the account registration process directly within the app. Additionally, you can visit [https://gs.amazon.cn](https://gs.amazon.cn) for more detailed registration guidelines and localization support.
Q: Does the data in the app sync with Seller Central on my computer?
A: Full sync. The app pulls data from your Seller Central account in real time. Actions you perform on your phone (such as shipping, price adjustments, and replying to messages) are instantly synced to the back office, so you don't have to worry about data inconsistencies.

Summary and action guide

1. Download the app: Download and install the Amazon Seller app on your phone now.
2. Turn on notifications: Make sure you turn on push notifications so you don't miss any order or customer messages.
3. Explore features: Spend 15 minutes familiarizing yourself with the four main tabs within the app: Performance, Orders, Inventory, and Ads.
4. Learn more: If you're a new seller or would like more exclusive support in China, visit [https://gs.amazon.cn](https://gs.amazon.cn) to learn more about our complete solution for selling globally.
Based on Amazon's official guidelines, this article details the core features of the Amazon Merchant App in terms of order management, customer service, and inventory monitoring. By using the app, sellers can achieve mobile operations and improve response speed and sales efficiency. For more official information and registration support, visit [https://gs.amazon.cn](https://gs.amazon.cn).
Data source: Amazon Seller App official help page, Amazon Seller Central official documentation
New Seller Onboarding Guide Video
Before entering Amazon, please read the registration guide video, prepare relevant registration materials in advance, understand the specific registration process, and help you start a store smoothly!