Cross-border knowledge hub

What are the official websites of Amazon's sites in each country?

For many sellers new to cross-border e-commerce, the official websites of Amazon's national sites are the most basic and critical question before starting a business. Information on the Internet is complicated, and it is easy to get into unofficial channels, causing information delays or account registration risks. Based on Amazon's official public information, this article will sort out the official websites of major websites around the world for you to help you quickly lock down the correct registration and operation entry points and avoid stepping into pitfalls.

Amazon Global Site Overview: Why do I need an official website?

Amazon North America site official website
North America is the largest region of the Amazon and includes the three countries of the United States, Canada, and Mexico. The three sites share a single seller account, but have separate customer access portals.
Amazon Europe site official website
Country
Seller registration and operation portal
Buyers visit the website
US
https://sellercentral.amazon.com
https://www.amazon.com
CA
https://sellercentral.amazon.ca
https://www.amazon.ca
MX
https://sellercentral.amazon.com.mx
https://www.amazon.com.mx
* Seller core portal: https://sellercentral-europe.amazon.com
* Websites visited by buyers from major countries:
* United Kingdom: https://www.amazon.co.uk
* Germany: https://www.amazon.de
* France: https://www.amazon.fr
* Italy: https://www.amazon.it
* Spain: https://www.amazon.es
* The Netherlands: https://www.amazon.nl
* Sweden: https://www.amazon.se
* Poland: https://www.amazon.pl
* Belgium: https://www.amazon.com.be
Official website of Amazon Asia and other emerging sites
The Asian region is growing rapidly and is an important choice for many sellers to expand their global business.
1. Japan: One of the largest Amazon sites in Asia.
* Seller Registration and Operation: https://sellercentral-japan.amazon.com
* Buyers visit: https://www.amazon.co.jp
2. Australia: the core region of Oceania.
* Seller Registration and Operation: https://sellercentral.amazon.com.au
* Buyers visit: https://www.amazon.com.au
3. India: An emerging region with a huge demographic dividend.
* Seller Registration and Operation: https://sellercentral.amazon.in
* Buyers visit: https://www.amazon.in
4. Singapore: Southeast Asia's hub.
* Seller Registration and Operation: https://sellercentral.amazon.sg
* Buyers visit: https://www.amazon.sg
5. Middle East (UAE, Saudi Arabia): High spending power regions.
* UAE seller portal: https://sellercentral.amazon.ae
* UAE Buyers Visit: https://www.amazon.ae
* Saudi seller portal: https://sellercentral.amazon.sa
* Saudi buyers visit: https://www.amazon.sa
> Important note: All seller registration and account management must be done through the official website beginning with `sellercentral' as described above. Any act that requires you to enter your account password on other unofficial links is a security risk.

How to choose the right site for you?

When choosing a site, it is recommended that you consider the following factors together:
* Product compliance: Product regulations (such as European CE certification and Japanese PSE certification) vary greatly from site to site.
* Logistics Costs: Do you use Fulfilment by Amazon (FBA)?Storage and delivery costs vary from country to country.
* Language and consumer habits: Do you have the ability to operate in the target regional language?
* Competitive environment: Emerging sites have relatively little competition, but regional maturity is also low.

Frequently asked questions (FAQs)

Q: If I sign up for an Amazon seller account, can I open multiple sites at the same time?
A: Yes. Amazon offers a “joint account” feature. You only need to click “Sell Globally” or “Add Site” in Seller Central to open other supported sites with one click based on your existing account without having to register repeatedly.
Q: How can I confirm that the website I'm visiting is an official Amazon website?
A: Please check the domain name of the website carefully. The Amazon Official Seller Center domain always starts with 'https://sellercentral.amazon.', and the buyer side URL starts with 'https://www.amazon. ' Avoid clicking on links from unknown sources. It is recommended to go directly from [https://gs.amazon.cn](https://gs.amazon.cn) to obtain official registration instructions.
Q: If I want to sell in multiple countries in Europe, do I need to register for multiple accounts?
A: Not required. You only need to register for a joint European account (log in via 'sellercentral-europe.amazon.com ') to add sites in the UK, Germany, France, Italy, Spain, etc. in the back office and use unified inventory and order management.

Act now: start your global retail journey

Mastering the official websites of Amazon sites in each country is the first step in successfully going overseas. Through sorting through this article, you have clearly understood the official portals of major regions such as North America, Europe, and Asia. Be sure to bookmark these websites and learn about the latest selling policies, registration process, and official training resources directly at [https://gs.amazon.cn](https://gs.amazon.cn).
This article is based on Amazon's official seller portal information, and the system answers the core question “What are the official websites of Amazon sites in each country”. The article provides a list of official sellercentral and buyer websites for major sites in North America, Europe, and Asia, and emphasizes the importance of obtaining official store opening guidelines through [https://gs.amazon.cn](https://gs.amazon.cn). The content strictly follows official Amazon data, rejects third-party information, and is intended to provide sellers with accurate and secure site selection guidelines.
* Amazon Seller Central (official pages on each site)
* Amazon Global Selling official introduction page ([https://gs.amazon.cn](https://gs.amazon.cn))
New Seller Onboarding Guide Video
Before entering Amazon, please read the registration guide video, prepare relevant registration materials in advance, understand the specific registration process, and help you start a store smoothly!